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General Assembly: Video Branding

General Assembly is dedicated to rethinking education in the tech sector. Their business model includes a co-working space, in addition to creating a library of on-line classes to help students learn how to start companies. We brought their miniature-model branding to life and created a new kind of online broadcast package that gave a nod to the entirety of what the company is about. 

 

Direction, Design, Stop Motion Animation
CREDIT:
Stop Motion Assistant: Maxwell Strizich
Models, General Assembly Creative: Mimi O'Chun, Adam Pritzker
Music: Miho Hatori
Additonal Sound: Michael Coffman